El lenguaje importa. En clase de Lakoff 101 lo dicen bien clarito. Véase un ejemplo:

They argue that by using the language put forth by the conservatives we are reinforcing the conservative message. Good examples of this are found around taxes. Taxes are a necessary part of living in society. Without taxes we do not have roads, schools, firehouses, etc, etc, etc. Somehow taxes have become a very bad thing. This is done with language like "tax relief", "tax burden", "tax haven" and "tax loopholes". All those have the implication that taxes are bad and something to be avoided.

Y sin embargo, del partido del todos y todas, compañeros y compañeras y demás tonterías:

google.com> "carga fiscal" site:podemos.info

About 134 results (0.53 seconds)

Así (n)os va.